The latest Hotel Chain Development Pipelines in Africa report reveals a record 577 hotel projects and over 104,000 rooms in the pipeline across the continent — a 13.3% year-on-year increase. North Africa is leading the charge with a 23% growth rate, while Egypt tops the country rankings with nearly 34,000 rooms in development. Marriott, Hilton, and Accor continue to dominate, accounting for more than half of the continent’s pipeline.

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Africa’s hospitality sector is entering a transformative era, driven by strong visitor growth, shifting consumer preferences, and increasing investment. In 2024, the continent attracted over 80 million international travellers, contributing more than $140 billion to global tourism revenue—a 14% year-on-year rise. With the sector poised for a $50 billion expansion by 2030, stakeholders must adapt to evolving traveller motivations and spending behaviours to maximize returns. This report by Euromonitor explores key trends shaping Africa’s hospitality landscape in 2025, including the rise of blended traveller profiles, demand for experience-rich stays, and the increasing influence of digitalization and sustainability. Leading destinations such as South Africa, Egypt, and Morocco continue to dominate, while emerging source markets—including the Middle East, China, and India—are fuelling new opportunities.

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Following the release of the 2024 Hotel Chain Development Pipeline report, Trevor Ward (Managing Director, W Hospitality Group) has compiled a follow-up analysis examining how many of the pipeline hotels have actually opened across the continent. This exclusive report tracks the performance of hotel chains in delivering on their commitments, offering valuable insight into regional trends, top-performing brands, and the growing gap between scheduled and actual openings.

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This whitepaper explores key market dynamics shaping the industry, from financing strategies and regional connectivity to the role of ESG in driving long-term value. It also delves into the growing influence of branded residences, the emergence of alternative accommodations, and how technology is transforming operational efficiencies.

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This whitepaper by Collier's focuses on innovation, sustainability and growth in Africa's hospitality and tourism industry.

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Packed with tips and insights, "The Green Bath" highlights simple yet impactful ways to save water. For instance, they recommend replacing space-consuming bathtubs with showers. Showers use significantly less water, and Hansgrohe even offers water-saving showerheads with EcoSmart technology that can reduce water usage by up to 60% compared to conventional models.

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Consistent, reliable and comparable data on the development pipeline activity of the hotel chains who are operating in Africa, and those who are seeking to enter the continent for the first time..

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This specialized report crafted by STR, serves as a prelude to the Africa Hospitality Investment Forum (AHIF). Offering a comprehensive snapshot of the hotel industry's status as 2023 concludes, the report navigates through the resurgence towards pre-pandemic performance levels, acknowledging the confluence of global challenges.

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